Tailored Marketing Support for NZ businesses

With our Tailored Marketing Expertise and Services - you get more than just posts and planning - you get a marketing partner who understands your voice, your rhythm, and your clients.

From strategy to content creation and light automation, we make sure your marketing stays consistent, aligned, and effortless - so you can focus on the parts of business you love most.

Keep scrolling to explore our simple support packages and see how organic marketing NZ, email marketing and social media can come together to create your strong authenic brand.

Reach out to Michelle today

Let's streamline your process

Free up your time spent on marketing

Gain consistency in key messaging

And show up consistently online

You need a social content strategy that supports your online visibility:

Social media is no longer just about engagement. It’s part of your search footprint.

Captions are written intentionally to include:

Service-based keywords
Local search signals
Industry terminology
Natural language phrasing people actually search

This helps your content:

Appear in AI-driven search results
Support your website SEO
Reinforce your authority in your niche
Strengthen brand consistency across platforms

Every post contributes to your digital footprint - not just your feed.

CLIENT RESULTS FROM OUTSOURCING SOCIAL MEDIA TO US

What does AIO mean? and how can you utilise your marketing strategy to get found online

As the world of marketing ever changes it has never been more important to have an expert in your corner who understands how to connect your organic marketing NZ content strategy to maximise your search visibility across everything!

From Google Business Profile, to social media to website content.

Search is changing. It’s no longer just about ranking on page one – it’s about being visible in AI search results, Google AI Overviews, and conversational search tools.

What is AIO (AI Optimisation)?

AI Optimisation focuses on structuring content so AI search tools can easily understand, summarise and recommend your business in conversational search results.

How do I optimise my business for AI search?

Optimising for AI search involves structured content, clear service positioning, FAQ schema, consistent keyword usage, and semantic clarity across your website and social platforms.

Does social media help with SEO?

Yes - when captions include clear service keywords, location references, and natural language descriptions of what you do. AI tools now scan social content to understand brand authority and topic relevance.

Do you include keywords in captions?

Yes - our social media content packages included caption keyword optimisation, but naturally. Captions are written for humans first, structured second.

Get Tailored Marketing Support with our Social Media Packages

Social media is usually the first to drop off the to do list... not all packages are equal and being able to strategise across your whole brand is just as important as posting a pretty picture or a Reel. Here's how we can support your brand and business through our social media packages:

Collaborative Social Package
- $395 per month

Ongoing social media done for you, built around your unique strengths, story, reviews & community.

Includes:

2 posts per week to Facebook and Instagram, batched and scheduled in advance
1 of those posts each week also shared to your Google Business Profile
You supply photos, videos and visuals
Captions optimised for SEO and local keywords to help you show up locally and build brand awareness
Use of Canva templates where helpful (e.g. testimonials) to keep everything consistent and on‑brand
Content focused on social proof, your business and location, stories, and educational/value posts – not hard selling

YOUR CONTENT OUR SUPPORT

Strategic Social Package
- $595 per month

For businesses who want more momentum and support than the Collaborative package.

Includes:

3 posts per week to Facebook and Instagram, batched and scheduled in advance
1–2 of those posts each week also shared to your Google Business Profile
LinkedIn posting is available as an optional add‑on for this package if it suits your industry and goals
Content planned around key pillars: social proof, your business and location, stories, and educational/value posts – keeping hard selling to a minimum
You supply photos, videos and updates; Michelle develops and optimises the captions so they’re clear and on‑brand
30‑minute monthly strategy and review call to look at what’s working and adjust your focus for the month ahead

YOUR CONTENT WITH OUR TWEAKS

Done & Dusted Social Package
- $995 per month

Full social media done for you, including LinkedIn, so your brand shows up consistently without you having to think about it.

Includes:

5 posts per week across Facebook and Instagram, batched and scheduled in advance
2–3 of those posts each week also shared to your Google Business Profile
LinkedIn posting included for your personal profile as part of this package
Content created around clear pillars: social proof (testimonials, sold/done jobs, results), your business and location, stories, and educational/value posts – still light on hard selling
You supply photos and short updates; Michelle handles the copywriting and optimisation so posts are clear, consistent and aligned with your local audience
30‑minute monthly strategy and performance review call to see what’s landing and plan the month ahead

SOCIAL MEDIA FULL SUPPORT

A one-off onboarding fee of $125 applies to all packages and covers the setup needed to get your socials running smoothly from the start, including access, brand details, content direction and connection to our scheduling platform.

How it works: in 3 simple steps

1. We Plan

Each month starts with a simple strategy check-in so we can map out themes, priorities and the kinds of posts that will best support your brand.

2. You Review

We draft & send your content through for a simple visual sign-off, so you can check that everything looks and sounds right before it goes live.

3. We Schedule & Post

Once approved, we schedule & take care of posting so your content goes out consistently without you having to think about it

Why it is an across the board approach?

Your website, CRM, organic marketing strategy and email marketing should work together - not sit in isolation. When these systems are aligned, you create:

Stronger lead conversion
Better client retention
Repeat business opportunities
Referral momentum
Consistent brand positioning across channels

Platforms supported include ActiveCampaign, MailerLite, Flodesk, HubSpot and CRM-integrated systems.

Why is email marketing important for small businesses?

Email marketing supports lead conversion, client retention and long-term relationship building. When integrated with your CRM and sales process, it becomes a structured growth tool rather than a one-off marketing task.

Can email marketing be automated?

Yes. Automated sequences can be triggered by enquiries, bookings, downloads or sales activity, ensuring consistent follow-up without manual effort.

Can email marketing be done incorrectly?

Yes - and it can create compliance and deliverability issues if not structured properly.

New Zealand anti-spam legislation requires consent-based communication. Sending emails without clear opt-in, purchasing lists, or continuing to email disengaged subscribers can negatively impact your sender reputation.

Email platforms monitor engagement rates. Large numbers of unopened emails, spam complaints, or inactive contacts can reduce deliverability - meaning even your legitimate emails may stop reaching inboxes.

Want to Go Deeper on Deliverability?

If you’re wondering why your emails aren’t landing or why open rates seem off - you’re not alone.

Inbox rules have changed a lot over the past year.

Learn what’s changed, what still works, and how to keep your list clean and your messages out of spam.

Read our latest blog on Email Deliverability in 2026 → Book a free marketing discovery call

What Support Can Really Feel Like

Overwhelmed in her business, one client handed over her social media to us.

We brought structure, clarity and consistency giving her the breathing space to focus on showing up for her clients. With gentle guidance, she started showing up more confidently in her business too building connection, visibility and trust with her audience.

SEE OUR DESIGNS HERE