Want a simple sales process to attract, qualify & convert your ideal clients?
See how we can help you move your sales process forward.
Calling all small business owners...
who want a clear, human-first way to turn enquiries into aligned & paying clients without being salesy or pushy.
Get ready to say goodbye to...
Second-guessing yourself every time a new enquiry comes in
Feeling like you’re winging it or making it up as you go
The pressure to “sell” when it doesn’t feel like you
Worrying you’re not doing enough or doing it all wrong
Burnout from chasing leads that don’t go anywhere
That sinking feeling when a client turns out to be the wrong fit
Get used to saying hello to...
Confidence in your process and in yourself
A simple, repeatable flow that feels natural (and works)
Clear boundaries and better client conversations
Sustainable energy because you’re not constantly overgiving
Working with valued-aligned clients who get results, rave about you and refer with ease
A calm, grounded business rhythm that supports your life too
Sales might get clients through the door
but without the right systems behind you, delivery slips, follow-ups get missed and growth eventually stalls.
This framework helps you build a human-first, ethical sales pipeline backed by solid business architecture that supports sustainable, service-led growth and success.
Here's how we help you stand out from the crowd!
This is where we do things differently.
Instead of relying on high-pressure tactics or one-size-fits-all funnels, we focus on creating small business sales process that feels natural and works with how you like to connect.
Here’s what makes this approach stand out:
Prioritises people over pressure
because clients buy from people they trust
because clients buy from people they trust
Builds genuine connection
through thoughtful, non-salesy touch points
through thoughtful, non-salesy touch points
Gives you structure without overwhelm
with a system you’ll actually use
with a system you’ll actually use
Most importantly we want your sales process to:
Help you stand out by showing up with clarity
not just noise
not just noise
Be designed to grow and adapt with you
as your offers and client base evolve
as your offers and client base evolve
Make it easy for people to say yes
because your process feels good, not pushy
because your process feels good, not pushy
While most NZ sales support focuses on tech-heavy funnels, high-ticket enterprises, or generic training, our NZ-native solutions give you a clear, human-centred system to attract, qualify, convert and deliver.
Small Business Sales Packages
Choose the level of support that suits your business size and sales experience.
All follow the same human-first philosophy the difference is how deep we go and how hands-on you want the support to be
The Blueprint
DIY - you take it and run with it.
Investment: $295
An overview of improvement ideas to guide your next steps.
What’s Included
- Zoom-based sales audit
- Overview of improvement ideas
- Key takeaways you can implement at your own pace
Ideal for self-starters who want clarity and direction without ongoing support.
The Foundation
Do it With You - You implement, but with feedback & accountability.
Investment: $385
Refined strategy and support to help you build with confidence,
What’s included:
- Everything in The Blueprint
- Accountability session with and feedback
- Optional add on's for system implementation if needed
Ideal for business owners who want expert input while keeping implementation in-house
The Bespoke Build
Do it For You - we do the implementation.
Investment: from $1,795
Your entire sales system, custom-built for your business.
What’s included:
- Full audit of your sales process and client journey
- Implementation of systems, structure, and strategy
- CRM setup (Pipedrive, HubSpot, or your tool of choice)
- Custom onboarding, follow-up, and lead tracking systems
- Customised templates, automations and permission-based selling assets
- Internal handover documentation and team workflows
- Ongoing check-ins to ensure the system works in practice
Ideal for growth-ready businesses needing structure without the DIY
By creating calm and structure to Jen's systems we reduced her overwelm & everything ran a whole lot smoother
“Your magic is fixing processes and customer experience.”
That’s what we bring to every project clarity, flow and a better experience for both you and your clients.
Compare Our Packages
Explore what’s included in each option so you can choose what fits your stage of business.
| The Blueprint | The Foundation | The Bespoke Build | |
|---|---|---|---|
| Support Level | DIY: Self-paced audit with a clear action list | DWY: Support and feedback and you implement | DFY: Full implementation and personalised setup |
| Ideal For | Business owners ready to get started and want ideas | Those still needing ideas but wanting accountability & expert tweaks | Businesses who want to delegate and scale |
| Focus | Quick wins, clarity & confidence | Quick wins with accountability and feedback | Designing a seamless, scalable sales system |
| Delivery | Audit via Zoom + list of recommendations | Audit via Zoom session + follow up session with feedback | Full Done-for-you, everything - CRM setup, onboarding & automations |
| End Result | A roadmap to implement at your pace | A roadmap and momentum, gain confidence with expert insight | A fully built sales flow tailored to your business |
Before You Build: Common Questions
Here’s what you might be wondering before diving in.
Getting Started
What if I don’t have a CRM yet?
No problem — we’ll help you choose one that fits your style and stage of business, or work with whatever simple tools you already use.
Is this for me if I’ve been winging it until now?
Yes! That’s exactly who this is for. We’ll meet you where you are and build from there.
What if I’m not sure which option to choose?
That’s what our free discovery call is for. We’ll help you get clarity and suggest a path forward — no pressure.
Can I start with the DIY version and upgrade later?
Absolutely. You can begin with one of our DIY packages and if you feel you need more help with implementation we have add-on packages to suit your needs.
I’m not in a traditional service industry — will this still work for me?
Yes. This framework adapts to coaches, creatives, wellness professionals, tradies — and anyone who works with people.
Lead Generation & Enquiries
I need help with lead gen. Will this help me?
Yes — while lead gen is about how you show up and attract people, this is about what happens *after*. We help you nurture the leads your marketing is generating, so they don’t slip through the cracks.
I thought lead gen was sales — what’s the difference between marketing and sales?
You’re not alone — a lot of people mix these up! Marketing is how you attract attention and generate interest (lead gen is part of that). Sales is what happens once someone’s shown interest — it’s the process of guiding them toward a decision. We help you bridge that gap, so you’re not just seen, but followed up with and remembered.
I get lots of enquiries but not many conversions — will this help?
Yes! That’s where a smart sales process comes in. We’ll help you track, follow up, and communicate with clarity — so those warm leads don’t fall away before they’ve had the chance to say yes.
Follow-Up & Nurturing
Will this help me with client follow-up?
Absolutely. We’ll set up systems that act like your second brain — so following up becomes automatic, not another thing to remember.
What do you mean by “nurturing leads”?
Nurturing leads means staying in touch, providing value, and helping people feel seen and supported as they consider working with you. It’s not about pressure — it’s about building trust and guiding the relationship forward.
Reconnecting with Past Clients & Quote Follow-Up
I’ve got old quotes or past clients I haven’t followed up — will this help?
Yes! We’ll help you set up simple, repeatable ways to reconnect — whether it’s following up quotes, checking in with past clients, or giving people a nudge to take the next step. You’ll be surprised how often a warm lead just needs a gentle prompt.
Why is it important to follow up?
Following up shows you care, keeps you top of mind, and helps potential clients feel supported (not sold to). In a busy world, people forget — a thoughtful follow-up can be the difference between a missed opportunity and a new client.
Is it really worth reconnecting with past clients?
Definitely. Studies show it costs five times more to attract a new client than to keep an existing one. Past clients already trust you — staying in touch can lead to repeat work, referrals, or new opportunities you wouldn’t have expected.
Sales Confidence & Process
Why is it important to have a sales process?
A clear sales process helps you communicate better, nurture your warm leads, and make each potential client feel valued. In a competitive market, that personal touch is what makes you stand out — and what turns interest into loyal clients.
I hate selling. Is this still for me?
Yes! In fact, we help you feel great about sales and help you understand how to do it in a way that feels good for you. Selling here isn’t pushy — it’s about guiding warm leads through a process that feels personal and genuine. We help you create connection so people feel confident saying yes.
How can I make my business stand out without being pushy?
By showing up with clarity, consistency, and care. When you have a system that helps you follow up thoughtfully, you build real relationships — and that’s what makes you memorable (not salesy).
Ready to shift from stuck and sales-shy to confident and clear?
Let’s build your sales architecture... your way.
Incoming Leads
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Nurture Strategy & Systems
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Sustainable Business Growth
This is the framework behind how we help small businesses thrive.
Small business services &
business management support
designed for you.
Location
Located in Auckland, New Zealand
Servicing small businesses remotely