How to get your business to stand out in a crowded market- get found online
Get found online by customers searching for the service you provide
Helping Auckland and NZ small businesses – from tradies and real estate agents to coaches and other service providers – show up higher in local Google searches and on Google Business Profile, so you get more calls, enquiries and booked jobs from people nearby.
A NZ case study - a brand new website to Google visibility in weeks
When The Bach in Mangawhai launched as a brand-new holiday accommodation website in December 2025, they were up against some of the toughest SEO competition imaginable - Airbnb, Booking.com, Bookabach, and long-established local properties.
Strong keyword strategy aligned with their brand, leveraged off the booking engines market dominance along with a new well optimised Google Business profile.
All of which contributed to the resulting strong google visibility - all within weeks.
+2x
INCREASE IN DAILY IMPRESSIONS IN 11 DAYS
+94%
INCREASE IN RANKING QUERIES IN 11 DAYS
#1
FOR BRAND SEARCHES WITHIN WEEKS OF LAUNCH
1st page
FOR HIGH-INTENT LOCAL SEARCHES
Real Results-
How Local SEO can create fast visibility in a competitive market
Zero paid ads. Zero backlinks. No ongoing manipulation.
Just the right structure from day one.
Growth continued into January with no further changes - which is exactly what sustainable local SEO looks like.
Want to see what this could look like for your business?
How I can help your brand get found online
Optimise your Google Business Profile for top map rankings
Build local landing pages that match what clients search for
Support your reviews and reputation for maximum trust
Track your progress so you always see real results
My local SEO packages
It’s about making sure your business shows up right when nearby customers are searching. With ongoing Local SEO, we optimise your Google Business Profile, website and local listings so you appear in Maps and local search results, get more calls and enquiries, and turn “near me” searches into real bookings.
Choose one of local SEO packages that fits your goals and I will focus on growing your local visibility while you focus on running your business.
Local Starter
Optimise Your Local Presence
$495 one‑off Investment
A one‑off local SEO setup to get your foundations right. We optimise your Google Business Profile, key website pages and core listings so local clients can actually find and trust you online. For many local businesses, one or two extra clients will easily cover this investment.
Includes:
Google Business Profile audit and optimisation (categories, description, services, images)
On‑page local SEO for 1–2 key pages (titles, meta descriptions, headings, local keywords)
Tidy up or set up core local listings
Simple checklist to keep things updated
Local Growth
Get More Local Leads
$395 per month (3‑month minimum)
Ongoing local SEO support to steadily increase local enquiries. We keep your Google Business Profile active, improve your local landing pages and support your reviews so you stay visible and credible in local search. If an average client is worth $400–1,000 to your business, one extra client each month can more than pay for this package.
Includes:
Everything in Local Starter (if not already done)
Regular Google Business Profile updates (posts, photos, services)
Ongoing optimisation or creation of local landing pages for key services/areas
Simple reviews support (templates and process to encourage more reviews)
Monthly update with key stats and next steps
Local Authority
Dominate Your Local Area
$695 per month (3‑month minimum)
A done‑for‑you local SEO partnership for businesses that want to become the obvious local choice. We create and refine multiple local landing pages, support your content and reviews, and actively work to grow your visibility across maps and local search results. If a single new project, listing or client is worth $1,000–3,000 or more, a handful of extra clients can return this investment many times over.
Includes:
Everything in Local Growth
Additional local landing pages for priority suburbs/regions (e.g. Silverdale, wider Auckland, other NZ areas)
Local content support (topic ideas and outlines that support your local SEO)
Deeper reviews and reputation plan (monitoring and guidance on responses)
Quarterly strategy check‑in to refine focus
Pricing is based on clear deliverables and outcomes – not hours – so you know exactly what you’re getting and what it’s designed to achieve.
A step by step guide...
Want to understand how your website SEO and Google Business Profile can work together to bring in more local clients?
I’ve written a simple guide that explains it step by step.”
The growth continued
- latest 3 months vs previous 3 months
Based on Google Search Console data comparing the latest 3-month period with the previous 3 months - with no paid ads, no backlinks, and no ongoing SEO work after launch.
+75%
NZ Clicks
+322%
NZ Impressions
17.8k
local guide impressions
+853%
Local guide clicks
Frequently asked questions - Local SEO explained
What is Local SEO and why does my small business need it?
Local SEO helps your business show up in Google Maps and local search results when people nearby are looking for your services. For Kiwi small businesses, this means more calls, more bookings, and more walk-ins from people who actually want what you offer.
How does a Google Business Profile help with Local SEO?
A Google Business Profile (GBP) puts your business on the map—literally! It lets you appear in “near me” searches, showcase reviews, photos, and services, and makes it easy for local customers to contact or visit you.
What kind of results can I expect from Local SEO?
You can expect increased visibility for local searches, more website visits, more phone calls and more enquiry form submissions from people in your area. Because local searches often come from people ready to buy, even modest ranking improvements can lead to more leads and customers over time.
How long does Local SEO take to work?
Most NZ small businesses see results in 4–12 weeks, but it depends on your location, competition, and how quickly your website and GBP are optimised. Quick wins can happen fast, but building strong, lasting visibility takes ongoing effort.
What’s the difference between Local SEO and “normal” SEO?
Local SEO targets people searching in your area (e.g., “plumber Auckland” or “café near me”), while general SEO is more about ranking for broad searches nationwide or globally. Local SEO focuses on maps, reviews, and local citations.
Do I need a Google Business Profile as well as a website?
Yes! Your website and GBP work together—GBP gets you into map results, while your site builds trust and converts visitors into clients. Both are essential for strong local visibility.
How important are reviews for Local SEO?
Reviews are crucial! Positive reviews boost your credibility with both Google and potential clients. They can directly influence how high you show up in local search results.
What are Google Business Profile posts and why should I use them?
Posts let you share offers, updates, and events right on your GBP listing. They keep your profile active, show Google you’re engaged, and can drive more clicks from search.
What are UTM links and why do they matter for Local SEO?
UTM links are tracking codes you add to your URLs. They help you see exactly how many people are clicking from your GBP or local listings to your website—so you know what’s working!
How do your Local SEO packages work if I’m already doing SEO on my website?
My Local SEO packages focus on maps, GBP, and local signals—complementing any existing SEO work. If your site is already optimised, I tailor the package to double down on local results and visibility.
What kind of results can I expect from Local SEO?
Most clients see more calls, more enquiries, and better rankings in both maps and “near me” searches. Real results depend on your industry, location, and how much local competition you have.
Want the same for your business?
Strategic Business Support:
Local SEO and Social Media for Real Estate Agents
